Capture, score, route, nurture and convert on one connected path — so no enquiry sits in someone's inbox waiting to be remembered.
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The second a prospect fills out a form on Meta, Snapchat, or Google, their details land in your pipeline — already tagged with the campaign, source and medium that brought them in, with duplicates merged on the way.
Meta Ads
Facebook and Instagram lead forms land the moment they're submitted.
Snapchat
Snap lead ads feed the same pipeline, tagged to the campaign that ran them.
Google Ads
Search and display lead forms arrive already attributed to source and medium.
A finished form step, an opened email, a WhatsApp reply, a call that connects, a meeting that's attended — each one nudges a live score, so you know how warm a lead actually is without asking anyone.
Live lead score
0/ 100
Build the workflow visually, or describe what you want and let Buzz draft the first version.
Email, SMS, WhatsApp, and call or IVR logging are all addressable from the same automation — and retargeting stays in step with wherever a lead actually is in their journey.
Brochures, fee structures and deadline reminders, sent from the same workflow that runs everything else.
SMS
Short, timely nudges for closing dates and payment windows — the ones that actually get read.
Two-way conversations on the channel students already live in, with every reply landing back in the CRM.
Call & IVR
Counsellor calls and IVR touchpoints logged on their own, with duration and outcome on the timeline.
Tasks generate themselves off workflow triggers or get assigned by hand — and the moment one slips past its due date, it flags itself instead of waiting to be noticed.
Follow-Up Upcoming
The next call or message is already booked, with a date and a person against it.
Follow-Up Overdue
If one gets missed, it turns red straight away so the team can catch up.
Follow-Up Completed
It gets ticked off, saved to the student's record, and the next one is set up.
Define whatever stages match how your team actually admits students. A reply, a form step, or a rule you set can move a lead forward automatically — every transition triggers fresh automation and stays on the record.
Lead stages
Set by behaviourEvery email, call, message and stage move sits on one timeline — so the full story of a lead is never spread across five tabs.
Aarav Khanna
Lead Score: 36WhatsApp reply received from Aarav
Lead score updated to 36
Email delivered to aarav.k@gmail.com
Email (Subject: Welcome Email) sent byNSNeha Sharma
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